Wii to launch under $200?

There continues to be speculation on Nintendo's launch price for the Wii:

Nintendo responded to the rampant speculation on Wii price and launch date by stating today that they'll announce both of those little details in September. This makes a September launch increasingly unlikely, but doesn't say much more than that. After the announcement a McNealy analyst stated: "Our position remains that the Wii could retail as low as $199 instead of $249, and October is a reasonable timeframe."

If they launch under $200, that will hit what I like to call the "impulsive" price point, which would drive a lot of holiday sales.