Trade Press on Blogs

Via Scoble comes this link to a Business 2.0 story on corporate blogging:

So here's my prediction: Blogs will soon become a staple in the information diet of every serious businessperson, not because it's cool to read them, but because those who don't read them will fail. In short, blogs offer an accelerated and efficient approach to acquiring and understanding the kind of information all of us need to make business decisions.

Makes me wish this were the late 90's, when I could have tossed my blog server code at naive VC's and gotten showered with funding :)